The best technology fades into the background and you don’t even know you’re using it. And AI, at the end of the day, is just technology…
Your customers probably don’t care how much AI you have in your product… what matters is if the product is doing a good job at solving their problem.
I’ve written a new piece for The AI Journal about this. Good products help people get something done and if AI can remove friction, reduce the amount of work involved or make a complicated task feel simpler, that’s great: but we don’t need to constantly remind the user that they’re interacting with AI.